The Quality Score is an important metric for the status of your ads. Learn more about the Google Ads Quality Score here. Key Takeaway – The most importan ...
How ChatGPT Revolutionizes Your Content Marketing
ChatGPT aims to revolutionize content marketing of the future by using a chatbot to generate content quickly and effortlessly. In short: You specify the criteri ...
Writing SEO Text In 5 Steps
Key Takeaway – The most important things in brief: SEO texts should not only be written for Google, but above all for the users in order to provide a ...
Duplicate Content Check: Who Is The Original Here?
The World Wide Web is gigantic and grows by countless pages every day. This includes many duplicates. Newspaper articles and press releases published under mult ...
User Signals As A Ranking Factor For Google & Co.
Search engines have one goal: to provide their users with the best search results for their search queries. After all, Google is "just" a service provider that ...
Facebook Marketplace – A Death Sentence For eBay Classifieds?
In the US, users have been selling and buying through Facebook's Marketplace feature since fall 2016. Now it's coming to Germany, threatening other providers li ...
Mobile SEO: Optimize Your Website For Mobile Devices
Conquer mobile search with mobile SEO! User-friendliness, fast loading times, and a clean design bring top rankings. Make your website mobile-friendly! Key T ...
What Are KPIs In Online Marketing? FAQs on Key Performance Indicators
Sometimes there's not much difference between success and failure. However, for your company to measure the impact of its actions, it needs KPIs. But what are K ...
Detect And Fix Keyword Cannibalism
Are your keywords fighting an internal battle for ranking positions? Does one URL sometimes rank over another for a particular keyword? Learn how to identify an ...
Optimize CTR: 8 Tips To Increase Your Click-Through Rate
The click-through rate (CTR) is a metric for your website's success because it measures the number of clicks on your links relative to impressions. ...